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about the brand

Let It Bead is a unique handmade jewelry and accessories brand founded by a young entrepreneur from New York in 2021. What once began as a hobby in a college dorm room has now expanded into a business that can be shipped to all over the USA. Let It Bead can be followed on our journey to various pop-up locations or found in boutiques across the country. 

 

My brand's collections are influenced by my passion for self-expression through fashion as I aspire to encourage the expression of others' personal styles and visions with my pieces. Let It Bead allows me to pass on part of my style to each of you as I continue to custom design and hand-make everything with love. My jewelry and accessories are perfect for everyday wear and made to make YOU feel beautiful, confident, glamorous, and stylish of course!  


Since the very beginning, Let It Bead has been a brand that aims to deliver top-quality products and personalized customer service to all of our customers. I care deeply about the opinions of you all and would love to hear any suggestions for future pieces on my Instagram. Lastly, thank you to everyone who has shown me any support or interest in my pieces. It means the world to me to see you check out Let It Bead!

Lena